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Specialist, Marketing Content Writer
•3 days ago
| Hours | Full-time, Part-time |
|---|---|
| Location | Washington, District of Columbia |
About this job
Search for Common Ground
In a world often divided, Search for Common Ground stands for the power of bringing diverse people together to find solutions. By meeting this moment with Search, you join a powerful global peace movement that believes in the profound impact of courageous multipartiality - that all voices should be heard and respected in shaping a better, more connected world and collaborative vision is essential for lasting peace.
Search for Common Ground takes a dynamic approach by building solutions that are based on the needs of communities. We engage with leaders and elected officials to advance dialogue and collaboration. We are community leaders. We are youth activists. We are women. We are Peacebuilders. We have been doing this work for over 40 years, we have developed our understanding of what peace looks like, being able to quantify our impact and design more effective programming. Peace moves at the speed of trust, so we invest for the long haul. When we're no longer needed, we leave, leaving behind people and institutions with the ability to manage future conflicts.
Department Summary
The Marketing Department works to mainstream peacebuilding and positions Search for Common Ground as the leader/leading partner in transforming violent conflict into peace and stability so more people can thrive. The Marketing Team manages all aspects of the global brand, raises awareness (through advertising) and resources (through cause marketing) for the organization, deploying leadership, innovation, and entrepreneurship.
Responsibilities
- Responsible for developing various engaging copy aligned with the 2024 content plan and overall strategic marketing objectives.
- Responsible for creating content that engages and informs our community of peacemakers, enhancing our communications strategy through immersive content that helps to shape an understanding of the places where Search for Common Ground serves.
- Research, write, and edit content that educates and informs our communities on the countries/regions we serve and issues relevant to our work-to position Search for Common Ground as a trusted thought leader. This content will include long and short-form landing pages, articles, and more immersive pieces (which may require collaboration with other stakeholders to create or design), such as infographics, photo essays, animations, and interactive/multimedia pieces.
- Initiate ideas for thought leadership content based on current events, world issues, and trends relevant to our work.
Contributions
- Develop various engaging copy aligned with the 2024 content plan and overall strategic marketing objectives.
- Develop high-impact ROI copy for our shop focusing on refugee-made products, apparel, and donation-based programs.
- Develop content that attracts new audiences and converts for membership.
- Work cross-departmentally to develop content for various marketing landing pages on the website, including partner marketing pages.
- Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.
- Interpret creative briefs to write video scripts
- Produce error-free content that adheres to the Search for Common Ground style guidelines.
- Propose copy concepts and present underlying strategic thinking to MarCom leadership.
- Research, write, and edit the following reports:
- Donor impact reports, updating donors about our current global programming, and communicating the difference their giving makes.
- Program briefs to accompany updates from the Program team, containing summary information vetted for public use.
- Coordinate with the Program team to obtain required data and confirm the accuracy of each report.
- Collaborate with MarComm, Development, and Programming to identify new, more effective ways to contextualize the impact of our programming for donors.
- Coordinate with the Development/Programming team to identify all impact reporting needs and obtain approval on final reports.
Competency Behavior Indicators (Knowledge, Skills, and Abilities)
- Manages overall strategy and vision. Provides functional and program/project management. Anticipates and plans for needs and takes action accordingly. Provides guidance to direct reports or matrixed team members.
- Develops and maintains collaborative relationships with vendors, organizations, professional associations, partners, funders, and Search's network of experts critical to the area of purview.
- Modifies a planned course of action in response to new information or new circumstances.
- Responds to changing circumstances and expectations readily.
- Articulates Search/function program/project goals and objectives within and external to Search. Develops program objectives that reflect broader Search strategies and approaches.
- Provides input for standards across functions globally within Shared Services teams and with a view from a multicultural perspective that reflects consideration of other cultures, other viewpoints, and other ways of doing things.
- Overcomes obstacles using ethical practices; formulates and evaluates morally and ethically justified solutions.
- Assesses risks and opportunities to lead decision makers to a favorable outcome.
- Checks the accuracy of one's own and others' work and sets up systematic checks and balances to support content and data integrity.
- Has knowledge of project management tools including technology as resources for efficiency and reduction of stress.
- Remain alert and responsive to any safeguarding risks, acquire relevant knowledge and skills that will enable you to promote strong safeguarding practices, understand the safeguarding policy and procedures, and conduct yourself in a manner consistent with the Safeguarding Policy.
Type and Nature of Contacts
- Routinely coordinates with colleagues and consultants on-site and in the field and resolves problem situations with tact.
- Represents, as assigned, selected programs or projects and other organizations, including donors, vendors, and international and local partners.
- Interacts with HQ, country office, and regional staff.
Required Skills
Experience with project management tools (e.g., Basecamp, Trello, etc.)
Experience using Website (e.g. Wordpress)
Education and Experience
Typically BS/BA with minimum 9 years' experience.
Working Conditions and Physical Requirements
Usual office environment conditions; ability to travel internationally at least 20%.
Supervisory and Budget Responsibility
Typically manages one or more direct reports and/or consultants and/or manages one functional area.
As job descriptions cannot be exhaustive, the position holder may be required to undertake other duties that are broadly in line with the above key responsibilities.
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Only applicants invited for an interview will be contacted. No phone calls, please. Please see our website for full details of our work. All Search Employees must adhere to the values: Collaboration- Audacity - Tenacity - Empathy - Results. In accordance with these values, Search enforces compliance with the Code of Conduct and related policies on Anti Workplace Harassment, Protection from Exploitation and Abuse, Child Safeguarding, Conflict of Interest, and Anti-fraud. Search is committed to safeguarding the interests, rights, and well-being of children, youth, and vulnerable adults with whom it is in contact and to conducting its programs and operations in a manner that is safe for children, youth, and vulnerable adults. Search for Common Ground does not and shall not discriminate on the basis of race, color, religion (creed), gender, gender expression, age, national origin (ancestry), disability, marital status, sexual orientation, or military status, in any of its activities or operations. View our code of conduct and our privacy policy .
Les descriptifs de pouvant ne pouvant etre exhaustifs, le titulaire du poste pourra etre amene a entreprendre d'autres taches qui correspondent globalement aux responsabilites cles ci-dessus.
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Seuls les candidats invites a un entretien seront contactes. Pas d'appels telephoniques s'il vous plait. Veuillez consulter notre site Web pour tous les details de notre mission.
Tous les employes de Search doivent adherer aux valeurs de Search : Collaboration- Audace - Tenacite - Empathie - Resultats. Conformement a ces valeurs, Search fait respecter le code de conduite et les politiques connexes sur la lutte contre le harcelement au travail, la protection contre l'exploitation et les abus, la protection des enfants, les conflits d'interets et la lutte contre la fraude. Search s'engage a preserver les interets, les droits et le bien-etre des enfants, des jeunes et des adultes vulnerables avec lesquels elle est en contact et a mener ses programmes et ses operations d'une maniere qui soit sure pour les enfants, les jeunes et les adultes vulnerables.
Search for Common Ground ne fait pas et ne doit pas faire de discrimination fondee sur la race, la couleur, la religion (croyance), le sexe, l'expression de genre, l'age, l'origine nationale (ascendance), le handicap, l'etat matrimonial, l'orientation sexuelle ou le statut militaire, dans aucune de ses activites ou operations.
Consultez notre code de conduite et notre politique de confidentialite ici.
Dado que la descripcion de funciones no puede ser exhaustiva, el titular del puesto puede tener que realizar otras tareas que coinciden en lineas generales con las responsabilidades clave mencionadas.
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Solo se contactara con los candidatos invitados a una entrevista. Se agradece no recibir llamadas telefonicas. Consulte nuestro sitio web para conocer todos los detalles de nuestro trabajo. Todos los empleados de Search deben adherirse a los valores de la organizacion: Colaboracion - Audacia - Tenacidad - Empatia - Resultados. De acuerdo con estos valores, Search hace cumplir el Codigo de Conducta y las politicas relacionadas con luchar contra el acoso en el lugar de trabajo, la proteccion contra la explotacion y el abuso, la proteccion de la infancia, los conflictos de intereses y la lucha contra el fraude. Search se compromete a salvaguardar los intereses, derechos y bienestar de los ninos, jovenes y adultos vulnerables con los que esta en contacto y a llevar a cabo sus programas y operaciones de una manera que sea segura para los ninos, jovenes y adultos vulnerables. Search for Common Ground no discrimina ni discriminara por motivos de raza, color, religion (credo), genero, expresion de genero, edad, origen nacional (ascendencia), discapacidad, estado civil, orientacion sexual o condicion militar, en ninguna de sus actividades u operaciones. Consulte nuestro codigo de conducta y nuestra politica de privacidad .
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