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in Plantation, FL
Marketing Data Analyst GIS Specialist
•8 days ago
Estimated Pay | $18 per hour |
---|---|
Hours | Full-time, Part-time |
Location | Plantation, Florida |
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Estimated Pay We estimate that this job pays $17.7 per hour based on our data.
$17.05
$17.70
$30.8
About this job
Job Description
Job Description
We are looking for multi-skilled candidates with a quantitative background for the position of Marketing Data Analyst - GIS Specialist. Analysts are responsible for discovering patterns and trends through spatial mapping, developing mapping applications and tools and managing a digital library of geographic maps in various file types. Analyst will gather, analyze, and compile data needed to identify trends and patterns, then make recommendations for business actions.
Responsibilities
- Partner with leaders/stakeholders across the organization to ensure we are effectively using data and visualization tools to drive informed decision making.
- Use spatial analytics, geographical information systems (GIS), and related data visualization techniques to garner insights and provide recommendations for office locations and targeted marketing efforts to support a nationwide campaign of consumer facing educational seminars, designed to spur buying activities.
- Gathers business intelligence from a variety of sources including company data, industry reports, public information, or purchased sources.
- Assesses market strategies by analyzing service offerings, markets, or trends.
- Uses business intelligence data and tools to identify and monitor current and potential customers.
- Identifies markets for future development and methods to improve sales of existing services by analyzing trends.
- Compiles business intelligence or trends to support actionable recommendations.
- Analyzing spatial data through the use of mapping software.
- Discovering patterns and trends through spatial mapping of data.
- Designing digital maps with geographic data and other data sources.
- Producing maps showing the spatial distribution of various kinds of data.
- Produce reports on geographic data utilizing data visualizations.
- Performs other related duties as assigned.
Required Skills
- Bachelor’s degree in Data Analytics, Geography & GIS, Computer Science, Statistics, Data Science, Marketing, Business, or another analytical discipline from an accredited college or university or equivalent experience.
- The ability to inspect, cleanse, transform and model data from various sources with the goal of discovering useful information/trends, informing conclusion, and supporting decision-making.
- The ability to understand the "big picture" and the interrelationships among various parts of the organization.
- 3-years in an analytical role specializing in data manipulation, interpretation, report writing, and data insight summarization/reporting.
- Using a Geographic Information System (GIS) specializing in demographic analyses; OR
- Writing R code or similar functionality within other statistical tools; OR
- Writing SQL.
- Conducting Financial performance analysis.
- Excellent verbal and written communication skills.
- Proficient in Microsoft Office Suite or related software.
- Ability to collect and compile relevant data.
- Extremely organized with great attention to detail.
- Excellent ability to analyze information and think systematically.
- Strong business analysis skills.
- Works well independently and as part of a team.
- Thorough understanding of the company’s business processes and the industry at large.