Sr. Manager, Demand Generation Campaigns

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.Job CategoryMarketing & CommunicationsJob DetailsAbout SalesforceWe’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.Job Details:Are you interested in generating significant business impact for one of Salesforce's largest business units? The Global Demand Generation Campaigns team is looking for a Senior Manager to drive high quality leads, pipeline and ultimately generate ACV for Sales Cloud.This candidate would be responsible for launching and optimizing integrated global demand generation campaigns that successfully and efficiently target the Sales buyer. Success in this role looks like generating high quality leads and global Sales Cloud pipeline with targeted, campaign programs that efficiently and effectively deliver the accurate message to a targeted audience at the right time.Although this role is an individual contributor, it requires a leader who is able to develop strong working relationships. This candidate will be orchestrating a cross-functional team across various internal departments and external partners. Additionally, this opportunity requires a blend of both strategic insight and planning, as well as a passion and willingness for hands-on implementation, as you will be responsible for the day-to-day coordination and program management of Demand Generation Campaign programs.Responsibilities:Partner cross-functionally with internal teams to implement impactful, cohesive campaign programs across paid, owned and earned channels on-time and within budgetCoordinate with internal and external paid media partners to traffic, implement and report on paid media programsTrack, analyze and report out regularly on campaign performance, surfacing data-driven insights to improve efficiency, identify areas of opportunity, and define strategies focused on the largest potential impactCoordinate with internal and external creative partners to build and complete briefs, outline bill of materials, and ensure timely completion within budgetOwn statements of work and the creation of PRs/POs, partnering closely with Campaigns OperationsEffectively partner with Campaign Strategist, collaborators, leaders and peers across a highly matrixed environment Preferred Qualifications:7+ years of integrated marketing, demand generation, and/or campaign experience within B2B SaaSShown success in scaled demand/pipeline generation through integrated, global, multichannel marketing campaigns across paid media, email, socialOutstanding interpersonal skills; ability to build positive relationships with cross-functional team members and lead through influenceAnalytically inclined, excellent project management skills, strong attention to detail and highly organized with the ability to balance multiple project deadlines efficientlyA pragmatic, flexible and collaborative teammate with a positive, can-do demeanorExperience engaging internal and external creative and paid media teams/agencies to efficiently implement projects on time and on budgetKnowledge of Salesforce products, customers and the ecosystem; prior experience marketing to Sales leaders and professionals is a bonusAccommodationsIf you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.Posting StatementAt Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at and explore our company benefits at .Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.Salesforce welcomes all.For Colorado-based roles, the base salary hiring range for this position is $136,600 to $187,900.For Washington-based roles, the base salary hiring range for this position is $150,300 to $206,700.Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, benefits. More details about our company benefits can be found at the following link: https://www.salesforcebenefits.com.SummaryLocation: Washington - Seattle; Illinois - Chicago; Colorado - Denver; Georgia - Atlanta; Indiana - IndianapolisType: Full time