Sales and Marketing Director

Spring Arbor Senior Living of Williamsburg, VA is actively seeking a Sales and Marketing Director. The Sales and Marketing Director is the brand ambassador for our Spring Arbor communities. This role is responsible for the sales, marketing, and public relation goals of the community by developing and implementing a comprehensive marketing plan within the company budget and guidelines. The Sales and Marketing Director is also responsible for meeting, or exceeding, the community’s quarterly census and revenue goals.

WHAT WE OFFER!

• Competitive pay
• Medical, Vision & Dental Coverage - Full Time Team Members & families
• One Free Meal Per Shift
• Birthday Celebration – Paid Day Off – Full and Part Time Team Members
• Paid Time Off (Vacation, Sick and Holidays) for Full Time Team Members
• 401(k) Retirement with immediate vesting!
• Educational Reimbursement

WHO WE WANT!

We seek team members who share our values of serving with character, gratitude, purpose, and heart! Our ideal candidate will also have the skills and experience indicated below. If this sounds like you, apply today!!

• Proven track record in senior living sales (or related industry), preferably in the Williamsburg market
• Bachelor’s degree preferred
• Knowledge of Microsoft Office
• Organized, methodical, and motivated
• Professional appearance and demeanor
• Well-developed interpersonal and communication skills

WHAT YOU WILL DO!

• Develop and implement comprehensive marketing strategies, to include tracking the success of the strategies
• Plan and implement engaging marketing activities and events
• Host and attend community events and develop positive community relations
• Monitor and maintain budget
• Collaborate with the Executive Director to determine the communities advertising needs
• Meet all monthly sales activity standards including: follow up calls, professional sales calls, event planning, and monthly lead banking mailings
• Meet the community’s move-in and census goals each month and remove any barriers to meeting the goals
• Establish a strong network of professional and agency referral sources
• Research and maintain information on local competition including rates, specials, services, etc.
• Implement and monitor a move-in system to ensure all resident records are complete prior to admission
• Complete weekly and quarterly census reports
• Schedule presentations with prospective residents and families, ensuring that presentations are brand and customer-focused and accurate
• Support Resident Care Director in the assessment process to determine eligibility for resident occupancy

WHO WE ARE!

Just as a family makes a house a home, our family of dedicated professionals makes Spring Arbor a place where our residents feel loved, like an extension of the family. Spring Arbor has continued to build on its successes, owning and operating 24 senior living communities throughout Virginia, North Carolina, and Maryland. From Residential Assisted Living to Memory Care, our team nurtures each resident's independence by promoting dignity and choice in a setting of compassionate care. Join our team and work with us here. You’ll love it! To learn more about our organization, please visit www.springarborliving.com.