Director of Sales - West - Food Packaging

Jobe Title: Director of Sales - West - Food PackagingLocation: Irvine CAPay Range: $160,000.00 to $190,000.00 per yearJob description:The Director of Sales will lead and direct our regional food packaging solutions sales team in prospecting and closing sales opportunities. Customer base is primarily comprised of businesses engaged in food processing operations. In cooperation with customer service and sales administration teams, develop systems, processes, procedures and goal-oriented business plans aligned with the company’s goals to facilitate a customer-focused sales group. Develop a hiring and training strategy and implement to ensure long-term customer satisfaction with a well-focused sales group. The Director of Sales will provide daily support to Regional Sales Managers, such as application identification, customer development and closing of all business opportunities, and assuring the satisfaction of customers in the region, while ensuring close cooperation with other sales teams. The Director is expected to work with and provide direction to both internal and external marketing functions; and recommend adjustments to the organization, product changes, and/or services to meet the customer’s expectations.Responsibilities:Develop and implement strategic sales and marketing plans, as well as forecasts to achieve corporate objectives for products and services. Participate in the establishment of corporate goals.Develop and manage sales/marketing operating budgets.Develop and recommend product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.Achieve satisfactory profit/loss ratio and market share in relation to pre-set standards and industry and economic trends.Ensure effective control of marketing results, and take corrective action to guarantee that achievement of marketing objectives falls within designated budgets.Oversee and evaluate market research and adjust marketing strategy to meet changing market and competitive conditions.Monitor and report on competitor products, and sales and marketing activities.Participate in the planning and execution of industry related trade shows.Maintain professional and collaborative relationships with international colleagues.Establish and maintain relationships with industry influencers and key strategic partners.Establish and maintain a consistent corporate image throughout all product lines, promotional materials, and events.Direct sales forecasting activities and set performance goals accordingly.Represent organization at trade association meetings to promote products and company.Engage with clients, assisting sales team with maintaining relationships, and negotiating and closing deals.Serve as liaison between Sales and other departments.Analyze and control expenditures of division to conform to budgetary requirements.Assist other departments within organization to prepare manuals and technical publications.Prepare periodic sales reports showing sales volume, potential sales, and areas of proposed client base expansion.Review and analyze sales performance against goals to evaluate effectiveness.Manage and direct staff including recruitment, selection and development to achieve goals and objectives.Define, establish and enhance the roles, goals, and responsibilities for all associates within the department. Ensure that all associates are effectively trained and skill sets match performance. requirements. Continually assess goals and progress towards goals on both individual and team levels.Requirements:Must-Haves5+ years management experience: oversee, lead, coach, mentor, and train team of outside sales representatives, direct sales forecasting, establishing and maintaining performance goals5+ years of CAPITAL EQUIPMENT sales (ideally in food packaging or processing) experience: above quota, territory development, sales awards, negotiate complex deals, food packaging relationshipsFinancial acumen: develop and implement strategic sales and marketing plans: market research, product positioning, pricing strategy, competitor analysisAchieve satisfactory profit/loss ratio and market share: financial forecasts, operating budgets, research, economic trendsExtensive technical and mechanical knowledge of capital equipment and functionality.Nice-To-HavesExperience with long, complex sales cycle as well as numerous internal and external groups to manage and coordinateStrategic/analytical approach combined with hands-on coaching and support of teamNeeds-based, consultative sales approach, formal sales training and strategyExisting customer/decisionmaker relationships in food or meat processing/packaging facilitiesTrack record of developing sales reps to higher levels and/or leadership Experience working remotely, managing remote outside sales teamHistory of building a team and/or territory from scratchMust report to office in Irvine, CA when not traveling (relocation available)Not more than 2 jobs in the last 5 years, 3 in the last 7 yearsIndustry experience very strongly preferred. Similar capital equipment experience requiredBenefits:Dental InsuranceMedical InsuranceVision InsuranceLife InsuranceRetirement Paid Time offInterview Steps:Phone ScreenVirtual interview: National Sales DirectorIn-person interview: National Sales Director and members of the sales team.Possible final phone or virtual interviewCompany Culture & PerksExperience:N/ASkills:SALES FORCE, TEAM LEAD, sales and marketing