Digital Paid Media Coordinator

Astound Broadband, the sixth-largest telecommunications provider in the United States, is a leading supplier of cutting-edge technology and communications services-and applicants like you make it all possible. To develop your career, we provide one-on-one training and coaching, a supportive work environment and the opportunity to represent a superior telecommunications company.

Guided by our cultural values, we recognize that our work can't be done well without a team that fully reflects our customers and communities. Diversity, Equity & Inclusion (DEI) are more than a goal for Astound. DEI is a responsibility and a commitment we invest in every day because we understand that a diverse workforce and culture that is truly inclusive, where our team members feel heard, valued, respected, and encouraged to reach their full potential, leads to more engaged employees, creates more effective teams and fosters greater innovation and creativity.

Additionally, we offer a robust benefits package, including rewards, recognition and employee discounts to ensure your continued success. With us, you'll stay empowered to do your best work by creating astounding possibilities for local communities and beyond.

Position Overview:

The Digital Paid Media Coordinator is an administrative and project management role supporting multiple aspects of the paid media program for the Astound brands. This is a detail oriented role acting as a proactive support, project management, and administration within the paid media discipline. Supporting the day-to-day details and operations of the program, serving as project management support and consultant to local markets to ensure on time and smooth day-to-day operations. The Digital Paid Media Coordinator reports to the Manager, Digital Paid Media, works within areas of: copy writing, campaign management, testing development, invoicing/billing, program administration, reporting, operational processes, deadlines & delivery and any other day-to-day needs of the program.

Where you will work:

• This position will be a hybrid role with one day (2-days max) per week in the Falls Church, VA office. The candidate would need to be comfortable working in the EST time-zone. If come across a particularly strong candidate outside of this footprint, the individual may be based remotely near any of Astound's major markets including but not limited to:
  • Princeton, NJ, Bethlehem, PA, Falls Church, VA, Washington DC, Arlington, MA, New York, NY Chicago, IL, and San Marcos, TX.

A Day in the Life of the Digital Paid Media Coordinator:

• Support day-to-day project management of paid media program/campaigns and programs for local marketing teams.
• Support daily management of assets, copy, pricing, and other campaign elements.
• Remain strongly aligned to digital marketing teammates and greater Marketing teams, to deliver flawless program execution via: review/completion of campaign briefs, management of digital assets, development of slide decks w/ data, reviewing and support reporting platforms, reviewing and processing invoicing. Plus other duties, as assigned.
• Bridge communications, project management and daily support from local internal stakeholders to agencies. Proactively pitch in on work, step up on tasks and align closely with workflows to deliver on-time launches and project timelines.
• Exhibit practical judgment in use of agency/vendor resources; taking on assignments internally and delegating only where needed.
• Be fluid and aware of how projects or strategic sequencing may shift based on executive direction, market factors or business change.
• Take direction from Manager, Paid Media to understand and enact campaigns/programs; working, each day, to move priorities and projects along with urgency.
• Support invoicing management and documentation of payments, budget changes and reconciliations.
• Own ad copy for all channels - write/ad copy ensuring accurate, sharp and appropriate for product/services. Proactively run ad copy testing. Know the products and pricing.
• Support creative assets management - static, animated and video with library, proofing, tagging and overall performance reporting.
• Keep updated day-to-day documentation and support overall program archiving, creative repository, processes and file management. Proactively support daily communications.
• Proactively, support accounting/finance teams in highly accurate and clear budget/invoice management. Support fiscal accountability of agency spend.
• Review and understand historical testing, innovations and best practices within paid media. Proactively maintain testing documentation and master testing plan with agency. Align with onsite test plans.
• Reinforce best practices. Working with agency & Director, Paid Media -engage in best practices that are foundational to the program.
• Study and use reporting and BI tools for Paid Media and greater Digital Marketing.
• Know and keep an eye on paid media KPI trends/changes. Quickly escalate data anomalies. Be an integral team player - fitting in where team and program support is needed.
• Other duties as assigned.

What You Bring to the Table:

• 2-4 years' experience as project manager or support role within Digital Marketing, Agency or Paid Media.
• 1-3 years' experience in digital advertising data, technology, ad campaign/asset management or agency support.
• 1-2 years' experience in billing/invoicing coordination.
• Proven writing ability - short form ad or promotional copy. Must provide examples.
• Outstanding attention to detail. Strong focus and pride in writing, grammar, etc.
• Strong computer skills are a must. Google/MS Suite, Google Marketing Platform/360, Google AdWords or other modern digital advertising platforms. CRM and DMP exposure.
• Experience managing testing programs in marketing disciplines, paid media or general digital is a plus.
• Proactive project management, client/program support is absolutely critical. Ability to see next steps in work and enhance information is required.
• Proven success working in fast paced, innovative environment with a strong ability to project manage multiple deadlines and multi-task. Track record of commitment and follow-through on simultaneous projects.
• Highly organized; time management and very strong attention to detail are paramount in this role.
• Exceptional communication & interpersonal skills.
• Experience in telecommunications or mobile is preferred.

Education:

• Bachelor's degree in Business, Marketing, Computer Science or other Analytics based degree.

We're Proud to Offer a Comprehensive Benefits Package Including:

• Competitive compensation
• 401k with employer match and immediate vesting
• Tuition reimbursement program
• Employee discount program
• Entrepreneurial yet established and growing organization where you can make a true impact!
• And more!

The base salary range in NY and MA for this position is $57,000 - $63,000, plus opportunities for bonus and benefits, if applicable. The base pay range represents the low and high end of the hiring range for this job. Actual pay will vary and may be above or below the range based on various factors including but not limited to relevant skills, experience, capabilities and geographical location.

Company Mission:

Take Care of our Customers
Take Care of Each Other
Do What We Say We Are Going To Do
Have Fun!

EEO Statement

Astound Broadband is proud to be an Equal Opportunity Employer. We embrace, support, and thrive on each other's differences to maximize the experience of our teammates and our community. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law.

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