Analyst/Senior Analyst, Sales and Marketing Analytics

The purpose of the Sales & Marketing Analytics Analyst position is to provide actionable recommendations based on data-driven insights to optimize Sales processes and drive revenue growth.

Outcomes & Activities:

• This position will work from home; occasional planned travel to an assigned Southfield, Michigan office location may be required. However, this position is permitted to work at a Southfield, Michigan office location if requested by the team member.
• Develop complex programming to extract and manipulate vast internal data and third-party vendor data.
• Perform analysis on business policies, processes, and performance related to Sales and Marketing initiatives.
• Establish performance monitoring metrics and reporting mechanisms to identify patterns, trends and correlations to track the performance of projects on Sales operations.
• Translate high level business goals into the tasks and technical specifications needed to accomplish the goal.
• Summarize analysis findings through clear, concise documentation and present to various levels at the Company.
• Work with Engineering to enhance CRM, Sales, and Marketing data structures through defining requirements and testing.
• Identify future business opportunities/needs and develops strategies to address them. Build a road map of ongoing and future analyses to deliver timely results to inform strategic decisions. (Manager)

Knowledge and Skills:

• Be self-driven, motivated to help, and able to perform with minimal supervision in a team environment.
• Act promptly and effectively when assigned tasks.
• Communicate effectively with the ability to adjust to the audience as necessary.
• Be able to quantify collected information and translate into it into opportunities.
• Be able to apply analytical skills to solve problems creatively.
• Be organized and capable of meeting all deadlines.
• Be a quick thinker, with an ability to understand and interpret information promptly and effectively.
• Ability to work with others in a team environment.
• Be proactive and make recommendations as opportunities arise.

Requirements:

• Bachelor's degree or higher.
• 3 years' (Analyst), 5 years' (Senior Analyst), 7 years' (Manager) experience in a professional setting using one or more of the following analytical tools SAS, SQL, R.
• 3 years' (Analyst), 5 years' (Senior Analyst), 7 years' (Manager) experience in data analytics in finance, marketing/ad-tech, or other quantitative fields.
• 3+ years' experience leading a team (Manager).
• Professional experience in financial services analytics (Manager).
• Attendance as required by department.

Preferred:

• Auto finance experience.
• Experience with Eloqua, Oracle CRM, Adobe Analytics, GA4.
• Experience with large data manipulation and analysis.
• Experience running and creating reports in an analytical tool or in a business intelligence setting.
• Experience using regression to identify segmentation and strategy (Manager).
• Graduate degree (Computer Science, Economics, Mathematics, Statistics, Business Analytics) (Manager).

Targeted Compensation: $90,000 - $185,000 base salary + an annual bonus plan.

This position is not currently open to individuals who require sponsorship now or in the future to work legally for Credit Acceptance, such as H-1b / H-4 or F-1 OPT visa holders.

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Benefits

• Excellent benefits package that includes 401(K) match, adoption assistance, parental leave, tuition reimbursement, comprehensive medical/ dental/vision and many nonstandard benefits that make us a Great Place to Work

Our Company Values:

To be successful in this role, Team Members need to be:

• Positive by maintaining resiliency and focusing on solutions
• Respectful by collaborating and actively listening
• Insightful by cultivating innovation, accumulating business and role specific knowledge, demonstrating self-awareness and making quality decisions
• Direct by effectively communicating and conveying courage
• Earnest by taking accountability, applying feedback and effectively planning and priority setting

Expectations:

• Remain compliant with our policies processes and legal guidelines
• All other duties as assigned
• Attendance as required by department

Advice!

We understand that your career search may look different than others. Our hiring team wants to make sure that this would be a fit not just for us, but for you long term. If you are actively looking or starting to explore new opportunities, send us your application!

P.S.

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