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in Wellesley, MA
Marketing Technology Analyst (Contract)
•30 days ago
Hours | Full-time, Part-time |
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Location | Wellesley, Massachusetts |
About this job
Job Description
This is a 6-month opportunity.
Our Health Insurance client is seeking a data-driven, digital marketing expert needed to help support the initiatives of the in-house agency. Someone who dives into new technology and stays abreast of the latest marketing technology trends, especially as it relates to CRM systems, marketing automation, and analytics. Uses a data-centric approach as well as strategic insights to provide campaign recommendations and development.
REQUIREMENTS:
Email marketing experience is required
- Bachelor’s degree or equivalent work experience required.
- CRM/Marketing Automation Certified preferred.
- A minimum of five (5) years of work experience in marketing function required.
- Must be familiar with HTML, CSS, JavaScript and SQL queries.
- Demonstrate a strong working knowledge of Google Analytics.
- Proficient business user of Customer Relationship Management tools (Salesforce and Microsoft Dynamics preferred) and Marketing Automation software (including email campaigns, mobile – both text messaging and push notifications).
- Demonstrate skills to be a strong quality assurance resource for the company’s digital marketing initiatives.
Company Description
The Jacobson Group is the leading provider of talent to the insurance industry