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in Bethesda, MD
Global Digital Marketing Manager, Employer Brand
Hours | Full-time, Part-time |
---|---|
Location | Bethesda, MD Bethesda, Maryland |
About this job
Job Number 18002WQK
Job Category Human Resources
Location Marriott International HQ, Bethesda, Maryland
Brand Corporate
Schedule Full-time
Relocation? No
Position Type Management
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ABOUT OUR TEAM:
We are seeking a Global Digital Marketing Manager, Employer Brand, to join our growing and dynamic Employer Brand and Communications (EB+C) team. Simply put, we are a brand marketing and communications team focused on digital strategies, marketing communications tactics, and creative content to help Marriott International attract and engage passionate employees around the globe.
Marriott International is continually recognized as one of the best places to work. Travel is among the most treasured experiences in our lives. The company’s core business philosophy is built on putting people first. We’re the lucky ones who get to market this to the world!
ABOUT THE ROLE:
The Digital Marketing Manager will focus on the use of emerging digital technologies and creative campaigns to strengthen perceptions of Marriott International, and its growing portfolio of world class hotel brands, as an employer and as a travel company. This role necessitates a strong foundation in social media and a passion for remaining “ahead of the curve,” as it relates to the ever-evolving social landscape.
You will drive Marriott Careers’ social content calendar and daily content creation to market our culture and career opportunities to the world. You will have the opportunity to work on marketing strategies across Marriott International’s suite of 30+ hotel brands and disciplines, partnering with various brand social leads. In addition, you will partner with internal HR communications leads to curate content to be shared both with internal and external audiences. This role will also involve a significant emphasis on measurement, reporting and corresponding optimization of digital tactics.
- Responsible for implementing, launching and executing ongoing digital marketing campaigns and digital content to drive brand loyalty and high levels of social engagement.
- Manage multiple campaigns simultaneously across diverse digital channels. Campaigns will include execution across social media, email, artificial inte