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Marketing Project Manager
•30 days ago
| Hours | Full-time, Part-time |
|---|---|
| Location | 8280 Willow Oaks Corporate Drive Fairfax, Virginia |
About this job
Great American Restaurants is an award winning collection of 12 restaurants and an artisan bakery in Northern Virginia and Maryland. We have 9 concepts with plans to continue to grow in the DC Metro area, starting with exciting new concepts coming to Tyson’s Corner in 2019. We are currently looking for a confident, organized and motivated Marketing Project Manager with a positive “can do” attitude. This is a full time position with benefits, including medical and 401K.
Position overview (but not limited to):
• Develop, implement and execute strategic marketing campaigns for the company, its individual concepts, and specific restaurants, both internally and externally
• Responsible for all Social Media content including Facebook, Instagram, Twitter and LinkedIn for individual restaurants, concepts and/or parent company
• Contribute to the execution of internal and external special events and holidays, including planning, marketing and supporting day-of operations
• Manage website content across all sites; working with IT Team on necessary updates and implementing new initiatives
• Create and develop unique content for in-restaurant marketing materials
• Manage Wi-Fi Marketing platform, including the maintenance of digital marketing contacts, growth of the e-mail marketing program and production of quality communication with guests via e-mail
• Develop and maintain Media Relations with relevant digital and traditional publications; compose and distribute press releases when necessary
• Track and analyze marketing analytics to maximize guest reach and engagement
• Manage new vendor inquiries and relationships
• Handle additional special projects as needed
Minimum Qualifications:
• 2-3 years of marketing experience
• Post-secondary education emphasizing communications and/or marketing classwork preferred
• Related restaurant-industry experience a plus
• Ability to write and communicate with clarity and precision
• Excellent organizational, multitasking and time management skills
• Proven track record of working independently as well as part of a team
Position overview (but not limited to):
• Develop, implement and execute strategic marketing campaigns for the company, its individual concepts, and specific restaurants, both internally and externally
• Responsible for all Social Media content including Facebook, Instagram, Twitter and LinkedIn for individual restaurants, concepts and/or parent company
• Contribute to the execution of internal and external special events and holidays, including planning, marketing and supporting day-of operations
• Manage website content across all sites; working with IT Team on necessary updates and implementing new initiatives
• Create and develop unique content for in-restaurant marketing materials
• Manage Wi-Fi Marketing platform, including the maintenance of digital marketing contacts, growth of the e-mail marketing program and production of quality communication with guests via e-mail
• Develop and maintain Media Relations with relevant digital and traditional publications; compose and distribute press releases when necessary
• Track and analyze marketing analytics to maximize guest reach and engagement
• Manage new vendor inquiries and relationships
• Handle additional special projects as needed
Minimum Qualifications:
• 2-3 years of marketing experience
• Post-secondary education emphasizing communications and/or marketing classwork preferred
• Related restaurant-industry experience a plus
• Ability to write and communicate with clarity and precision
• Excellent organizational, multitasking and time management skills
• Proven track record of working independently as well as part of a team
Requirements
Job Requirements
* Post-secondary education emphasizing communications and/or marketing classwork.
* 2-3 years of marketing experience
* Related restaurant industry experience a plus
* Proficiency in Microsoft Office as well as high aptitude for internet research
* Must be proficient in InDesign and Photoshop
* Ability to write and communicate with clarity and precision
* Ability to multitask and manage time effectively
* Excellent organizational and time management skills
* Proven track record of working independently as well as part of a team
* Post-secondary education emphasizing communications and/or marketing classwork.
* 2-3 years of marketing experience
* Related restaurant industry experience a plus
* Proficiency in Microsoft Office as well as high aptitude for internet research
* Must be proficient in InDesign and Photoshop
* Ability to write and communicate with clarity and precision
* Ability to multitask and manage time effectively
* Excellent organizational and time management skills
* Proven track record of working independently as well as part of a team
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